How do I Optimize with Ad Badger Each Day?
Until you get into the swing of using Ad Badger daily, feel free to follow our sample daily guide to begin familiarity
with our software.
Monday
Review The Badger's Weekly Co-Pilot Email
Every Monday, you will receive an email with tips to improve your campaigns. Within it are personalized insights; it’s
like having your own PPC-pro audit your advertising account. Read through its suggestions and apply any recommendations.
If you have questions, use our Facebook Group orcontact Team Badger for more information.
Tuesday
Optimize Your Negative Keywords
The Negative Keyword Quick Attack scans for new money-saving Negative Keywords and Negative Product Targets.
Professional users have access to our Negative Keyword Automation, The Nightly Hunt. Platinum members are able to
customize their rules.
Review automated rules and check the Negative Keyword History at your leisure. If you want to make adjustments, you can.
Wednesday
Review and Update Target ACOS In Bids By Badger
Stop overpaying or underpaying for your clicks.
Filter keywords across every campaign based on their performance, and then apply new bids quickly and easily.
Periodically, check the history of bid changes made by Bids by Badger. Every bid change is explained.
Professional and Platinum Users: We recommend turning on Bids by Badger for a few campaigns at a time to measure
performance. Our automation works best for ad groups with over 20 conversions per month. Aim to keep the number of
keywords per ad group under 30.
Thursday
Add New Keywords From Converting Search Terms
The Positive Keyword Quick Attack scans for new converting keywords and product targets. Once a week, add new search
terms that received conversions as exact match keywords. The most profitable way to add new keywords is by implementing
the RPSB strategy.
Anytime
Learn And Grow With The Badger Den Community
Listen to our podcast, The PPC Den. There’s a new episode every Wednesday. Find previous episodes here. After listening,
join the conversation in the Facebook group, The Badger Den: Amazon PPC Discussions.
Questions?
If you have any additional questions, contact us at thebadger@adbadger.com.
